Casa de Indias by Lina Botero


Luxury Hospitality


June 2022
🇨🇴 Colombia
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Unveiling Cartagena's Colonial Gem

Nestled within Cartagena's historic walls, Casa de Indias is a breathtaking colonial haven curated by renowned designer Lina Botero. For over 30 years, Lina's magic touch has brought homes around the world to life, blending glamour with warmth and personality.


Transform Casa de Indias into a global sensation. To achieve this, we:

  • Strategic Online Presence: Targeted keywords and user-friendly navigation, attracting global travelers seeking authentic elegance.
  • Digital Style Guide: Capturing Lina's vision, we crafted a consistent digital image reflecting Casa de Indias' unique charm.
  • Scalable Webflow Platform: Empowering Lina's team to easily manage updates and reservations, ensuring growth and control.
  • Compelling Content & Artful Direction: Storytelling that showcases the villa's beauty and intimate atmosphere.


Reservations soared 5X, propelling Casa de Indias from hidden gem to global spotlight. Lina Botero's masterpiece now welcomes discerning travelers, one unforgettable experience at a time.

Beyond Aesthetics: Design that works for real users.

Tired of marketing websites that are all style and no substance? we believe effective websites go beyond just looking good. They're built on a foundation of understanding your customers needs, using those insights to craft experiences that truly resonate and drive results. Our approach is simple: research, design, and data-driven optimization.

“It was a pleasure working with Toro Design Studio on our Fabulae Wine NYC website was a fantastic experience. Juan's talent and dedication truly shone throughout the project. Our new website not only reflects our brand perfectly but also offers a seamless experience”.

Antonio Masiello

Fabulae Wine